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Monday, March 15, 2010

Company Formation should Get Name Protection.

One of the most exciting parts in creating a new business is picking a name. William Shakespeare may have said "What's in a name? That which we call a rose by any other name would smell as sweet" in one of his infamous poems, but in business a name is everything. The very name of a business represents what the business is all about and carries out corporate image to customers. In fact, the name of a business has more impact that it can boost any particular company to success. Why? Because company name or brand is what customers see first, and first impression is everything.

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